JUFA Hotels - Mission Statement

Young in spirit and rich in experience!

What do JUFA Hotels stand for? Quality achieved through 25 years of experience as a tourism flagship company in popular holiday destinations in Europe. The certainty that you will feel at home during your family holiday and that first-rate facilities and locally sourced natural products are all included! Your requirements are very important to everyone at JUFA!

Facts and figures

JUFA Hotels do not only offer an array of outstanding features, but are also
  • 31,677 smiles each day
  • 1.3 million overnight stays per year
  • 35,000 breakfast rolls served each week
  • 3,865 guests each day
  • 1,300 employees
  • 3,937 rooms in 56 hotels
  • 45,000 children attending project weeks
  • 6,000 website hits per day
  • 1,400 calls to the Booking Center each week

The JUFA mission statement

Freundinnen liegen auf einer Wiese im Sommer und lachen ausgelassen im JUFA Urlaub. Der Ort für erholsamen Familienurlaub und einen unvergesslichen Winter- und Wanderurlaub.

A sincere welcome

At JUFA Hotels we want to ensure that you feel really at home on your family holiday. Excellent hospitality and openness are our guiding principles. The JUFA family hotel is a meeting point for people of different cultures and of every age and nationality. Our “feel-good” concept means we do everything we possibly can to look after you in an attentive and friendly way. Our top priority is to ensure that we demonstrate our high quality standards and deliver an excellent cost-performance ratio.

Familie macht Yoga-Übungen in der Natur im Sommer in der Nähe von JUFA Hotels. Der Ort für erholsamen Familienurlaub und einen unvergesslichen Winter- und Wanderurlaub.

continuously setting standards with creative and dynamic ideas.

Do we rest on our laurels? Absolutely not! JUFA Hotels are always moving forward and are continually developing new concepts and ideas. Environmental responsibility is a top priority, which we demonstrate by mainly using local suppliers. JUFA Hotels highly value the gifts of nature and we make the best use of the local conditions at the different hotel locations in a creative and dynamic way. As well as sustainable environmental protection, the development of tourism, economic development and the generation of added value from the regions are very important values for JUFA Hotels.

Mutter und Kind beim Klettern im Hochseilgarten im Wald. JUFA Hotels bietet erholsamen Familienurlaub und einen unvergesslichen Winter- und Wanderurlaub.

Enjoy variety

Whether climbing, playing ball games, swimming, enjoying a sauna, hiking or skiing, you can expect to enjoy fantastic facilities for your sporting endeavours at a JUFA Hotel. You don’t have to be attending a training camp to enjoy all these facilities! JUFA Hotels are also the best choice for seminar venues, cosy couple time, precious family holidays with enough space for children and young people to let off steam, or are even an excellent option for those who prefer to holiday alone. It is no surprise that as a provider of such varied sports and tourist activities, JUFA is regarded as a top pioneer. The company sets the standards in sport, culture, activity programmes, camps, education, and enriching and exciting family holidays.


Open and welcoming beyond measure

The successful JUFA Hotels ethos: Friendly, informal and exceptionally welcoming JUFA Hotels are open to new and different perspectives and we see beyond different cultural boundaries.  Staff in all of our hotels understand the varying needs of people of different nationalities and appreciate that social engagement promotes integration. Our staff are given unlimited freedom to develop innovative ideas and their personal strengths are actively employed in order to ultimately help the company to flourish.

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